One of the first goals of a successful social media campaign is to set goals. But actually before you set your goals, you need to know from where you are starting! To help companies and hotels determine the starting point The Lane Marketing Group has created the “Internet Footprint Score Card”. Not only do we rate your Facebook, Twitter, Pinterest, etc presence, but we alos look at your blog, your on-line reputation and your web site social media interface. Contact us to get your score card started!